ROLES & TITLES

Product Marketing LEAD

This role oversees the development and execution of online marketplace (eCommerce) products and services for Canada's largest automotive re-marketing website. 

Head of Small Business Marketing

The marketing owner on the segment leadership team, working closely with sales, product development, finance, and strategy to reshape the direction of the small business segment.

Associate Director, Segment Marketing

Senior marketing and communications subject matter expert providing strategic marketing leadership, business development support, and segment specific planning.

Manager, Database and Digital Marketing

Delivered database driven offline and online lead generation and sales support campaigns for nationwide branch network and product lines of business to help achieve revenue goals.

Associate, Mutual Fund Marketing

Delivered marketing collateral and sales support for a line of mutual funds.

Specialist, Investment Fund Marketing

Managed updating of mutual fund related marketing collateral

SKILLS SUMMARY

  • Marketing Planning and Execution (10 years)
  • Integrated Campaign Management (10 years)
  • Marketing Leadership (8 years)
  • Internal / External Communications (8 years)
  • Strategic Marketing (8 years)